Raising Awareness During National Disability Employment Awareness Month

According to the Bureau of Labor Statistics, only 17.9 percent of persons with a disability in the United States were employed in 2020.

Our client Rangam, a staffing leader that embodies the mission “employment for everyone,” is working to change that dismal statistic by making the workplace more inclusive for individuals with disabilities through their SourceAbled program. SourceAbled is a global workforce solution that helps connect job seekers on the autism spectrum with meaningful career-focused employment opportunities through partnerships with Fortune-500 companies to enhance their workforces.

October is recognized as National Disability Employment Awareness Month (NDEAM), a month dedicated to raising awareness of inclusion and underscoring the many contributions of people with disabilities to America’s workplaces. To raise awareness around the SourceAbled program and the benefits it offers to job seekers on the autism spectrum and employers, the R&J team conducted targeted media outreach leveraging the observance of NDEAM.

Offering Rangam CEO Nish Parikh as a subject matter expert and James Potvin, a job seeker who was hired through the SourceAbled program, to speak about his search for employment as an individual on the autism spectrum, R&J secured a broadcast segment and corresponding online articles highlighting the SourceAbled program with E.W. Scripps Company. The segment was broadcast on over 15 Scripps-affiliated local news stations nationwide and appeared on station websites in top markets including Denver, CO, and San Diego, CA. Check out the segment below.

Check out the features below:

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About R&J SC

R&J Strategic Communications is a full service integrated marketing and public relations agency that helps businesses discover, define and articulate their value to a target audience. We provide services to both consumer and business-to-business focused firms in the New Jersey metro area and beyond.

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